Identity Standards & Logos
This revised Longwood University Identity Standards & Style Manual provides guidelines and specifications for the use of all official wordmarks, logos, symbols and other graphic representations, which form the graphic identity and branding policies of Longwood University.
It is important that all departments project a consistent and cohesive image for Longwood University that complements our overall marketing plan while conveying a professional image to our various audiences and constituencies.
Please note that all Longwood University graphic images included in this manual are copyrighted and may not be used by outside resources or vendors unless they have been officially licensed by the Licensing Resource Group. To learn more about licensing procedures and marketing opportunities, please see page 19 of the manual.
The guidelines and standards in this manual apply to all media, whether print, electronic, or broadcast, where Longwood University identity marks are used.
Download the Longwood University Style Manual (pdf, updated July 2015)